Algorithms of Oppression : How Search Engines Reinforce Racism.

Noble, Safiya Umoja,

Algorithms of Oppression : How Search Engines Reinforce Racism. How search engines reinforce racism - xv, 229 pages : illustrations ; 23 cm

Includes bibliographical references (pages 187-217) and index.

Introduction : The power of algorithms -- A society, searching -- Searching for Black girls -- Searching for people and communities -- Searching for protections from search engines -- The future of knowledge in the public -- The future of information culture -- Conclusion : Algorithms of oppression -- Epilogue.

"In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities. Data discrimination is a real social problem. Noble argues that the combination of private interests in promoting certain sites, along with the monopoly status of a relatively small number of Internet search engines, leads to a biased set of search algorithms that privilege whiteness and discriminate against people of color, especially women of color. Through an analysis of textual and media searches as well as extensive research on paid online advertising, Noble exposes a culture of racism and sexism in the way discoverability is created online. As search engines and their related companies grow in importance--operating as a source for email, a major vehicle for primary and secondary school learning, and beyond--understanding and reversing these disquieting trends and discriminatory practices are of utmost importance."--Page 4 of cover.

9781479837243 1479837245 9781479849949 1479849944

2017014187

GBB830688 bnb

018733641 Uk


Google.
Google.


Search engines--Social aspects.
Discrimination.
Internet searching--Social aspects.
Computer algorithms--Social aspects.
COMPUTERS--Web.
SOCIAL SCIENCE--Discrimination & Race Relations.
Computers and IT.
Discrimination.
Computers and IT.
COMPUTERS--Web.
SOCIAL SCIENCE--Discrimination & Race Relations.

ZA4230 / .N63 2018

025.04252

Questions? Email library@ucar.edu.

Not finding what you are looking for? InterLibrary Loan.