MARC details
000 -LEADER |
fixed length control field |
04509cam a2200565Ma 4500 |
001 - CONTROL NUMBER |
control field |
ocn721905937 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20241204114658.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
111103r20112009nyu 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780061709692 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0061709697 (pbk.) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)721905937 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BTCTA |
Transcribing agency |
BTCTA |
Modifying agency |
CNCGM |
-- |
OCLCF |
-- |
CHVBK |
-- |
OCLCO |
-- |
CNR |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
CNRM |
050 14 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD30.2 |
Item number |
.J375 2011 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD30.2 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.J375 2009 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Jarvis, Jeff, |
Dates associated with a name |
1954- |
245 10 - TITLE STATEMENT |
Title |
What would Google do? |
250 ## - EDITION STATEMENT |
Edition statement |
1st Harper Business pbk. [ed.]. |
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New York : |
Name of producer, publisher, distributor, manufacturer |
Harper Business, |
Date of production, publication, distribution, manufacture, or copyright notice |
2011, c2009. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
268 p. ; |
Dimensions |
21 cm. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
Originally published: New York : Collins Business, c2009. With a new afterword by the author. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Google rules -- New Relationship. Give the people control and we will use it -- Dell hell -- Your worst customer is your best friend -- Your best customer is your partner -- New Architecture. The link changes everything -- Do what you do best and link to the rest -- Join a network -- Be a platform -- Think distributed -- New Publicness. If you're not searchable, you won't be found -- Everybody needs Googlejuice -- Life is public, so is business -- Your customers are your ad agency -- New Society. Elegant organization -- New Economy. Small is the new big -- The post-scarcity economy -- Join the open-source, gift economy -- The mass market is dead; long live the mass of niches -- Google commodifies everything -- Welcome to the Google economy -- New Business Reality. Atoms are a drag -- Middlemen are doomed -- Free is a business model -- Decide what business you're in -- New Attitude. There is an inverse relationship between control and trust -- Trust the people -- Listen -- New Ethic. Make mistakes well -- Life is a beta -- Be honest -- Be transparent -- Collaborate -- Don't be evil -- New Speed. Answers are instantaneous -- Life is live -- Mobs form in a flash -- New Imperatives. Beware the cash cow in the coal mine -- Encourage, enable, and protect innovation -- Simplify, simplify -- Get out of the way -- If Google ruled the world -- Media. The Google Times: newspapers, post-paper -- Googlewood: entertainment, opened up -- GoogleCollins: killing the book to save it -- Advertising. And now, a word from Google's sponsors. -- Retail -- Google eats: a business built on openness -- Google shops: a company built on people -- Utilities. Google power & light: what Google would do -- GT&T: what Google should do -- Manufacturing. The Googlemobile: from secrecy to sharing -- Google Cola: we're more than consumers -- Service. Google Air: a social marketplace of customers -- Google Real Estate: information is power -- Money. Google capital: money makes networks -- The |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
First Bank of Google: markets minus middlemen -- Public welfare. St. Google's Hospital: the benefits of publicness -- Google Mutual Insurance: the business of cooperation -- Public Institutions. Google U: opening education -- The United States of Google: geeks rule -- Exceptions. PR and lawyers: hopeless -- God and Apple: beyond Google? -- Generation G. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Draws on the examples of the thriving Internet company to discuss the unique challenges of the modern business world, covering such strategies as building on strengths, networking effectively, and learning from mistakes. |
610 27 - SUBJECT ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Google Inc. |
Authority record control number |
(DE-588)7527556-9 |
Source of heading or term |
gnd |
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Google. |
630 07 - SUBJECT ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Google. |
Source of heading or term |
sears |
630 07 - SUBJECT ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Google. |
Source of heading or term |
fast |
Authority record control number |
(OCoLC)fst01398583 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Information technology |
General subdivision |
Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Technological innovations. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Creative ability in business. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Management. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Information technology |
General subdivision |
Management. |
Source of heading or term |
sears |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Technological innovations. |
Source of heading or term |
sears |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Creative ability. |
Source of heading or term |
sears |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Management. |
Source of heading or term |
sears |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Creative ability in business. |
Source of heading or term |
fast |
Authority record control number |
(OCoLC)fst00882438 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Information technology |
General subdivision |
Management. |
Source of heading or term |
fast |
Authority record control number |
(OCoLC)fst00973112 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Management. |
Source of heading or term |
fast |
Authority record control number |
(OCoLC)fst01007141 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Technological innovations. |
Source of heading or term |
fast |
Authority record control number |
(OCoLC)fst01145002 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet. |
Authority record control number |
(DE-588)4308416-3 |
Source of heading or term |
gnd |
9 (RLIN) |
885 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Informationsgesellschaft. |
Authority record control number |
(DE-588)4114011-4 |
Source of heading or term |
gnd |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Management. |
Authority record control number |
(DE-588)4037278-9 |
Source of heading or term |
gnd |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
BOOK |
Source of classification or shelving scheme |
Library of Congress Classification |