What would Google do? (Record no. 58924)

MARC details
000 -LEADER
fixed length control field 04509cam a2200565Ma 4500
001 - CONTROL NUMBER
control field ocn721905937
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204114658.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111103r20112009nyu 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780061709692 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0061709697 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)721905937
040 ## - CATALOGING SOURCE
Original cataloging agency BTCTA
Transcribing agency BTCTA
Modifying agency CNCGM
-- OCLCF
-- CHVBK
-- OCLCO
-- CNR
049 ## - LOCAL HOLDINGS (OCLC)
Holding library CNRM
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.2
Item number .J375 2011
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD30.2
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .J375 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jarvis, Jeff,
Dates associated with a name 1954-
245 10 - TITLE STATEMENT
Title What would Google do?
250 ## - EDITION STATEMENT
Edition statement 1st Harper Business pbk. [ed.].
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Harper Business,
Date of production, publication, distribution, manufacture, or copyright notice 2011, c2009.
300 ## - PHYSICAL DESCRIPTION
Extent 268 p. ;
Dimensions 21 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
500 ## - GENERAL NOTE
General note Originally published: New York : Collins Business, c2009. With a new afterword by the author.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Google rules -- New Relationship. Give the people control and we will use it -- Dell hell -- Your worst customer is your best friend -- Your best customer is your partner -- New Architecture. The link changes everything -- Do what you do best and link to the rest -- Join a network -- Be a platform -- Think distributed -- New Publicness. If you're not searchable, you won't be found -- Everybody needs Googlejuice -- Life is public, so is business -- Your customers are your ad agency -- New Society. Elegant organization -- New Economy. Small is the new big -- The post-scarcity economy -- Join the open-source, gift economy -- The mass market is dead; long live the mass of niches -- Google commodifies everything -- Welcome to the Google economy -- New Business Reality. Atoms are a drag -- Middlemen are doomed -- Free is a business model -- Decide what business you're in -- New Attitude. There is an inverse relationship between control and trust -- Trust the people -- Listen -- New Ethic. Make mistakes well -- Life is a beta -- Be honest -- Be transparent -- Collaborate -- Don't be evil -- New Speed. Answers are instantaneous -- Life is live -- Mobs form in a flash -- New Imperatives. Beware the cash cow in the coal mine -- Encourage, enable, and protect innovation -- Simplify, simplify -- Get out of the way -- If Google ruled the world -- Media. The Google Times: newspapers, post-paper -- Googlewood: entertainment, opened up -- GoogleCollins: killing the book to save it -- Advertising. And now, a word from Google's sponsors. -- Retail -- Google eats: a business built on openness -- Google shops: a company built on people -- Utilities. Google power & light: what Google would do -- GT&T: what Google should do -- Manufacturing. The Googlemobile: from secrecy to sharing -- Google Cola: we're more than consumers -- Service. Google Air: a social marketplace of customers -- Google Real Estate: information is power -- Money. Google capital: money makes networks -- The
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note First Bank of Google: markets minus middlemen -- Public welfare. St. Google's Hospital: the benefits of publicness -- Google Mutual Insurance: the business of cooperation -- Public Institutions. Google U: opening education -- The United States of Google: geeks rule -- Exceptions. PR and lawyers: hopeless -- God and Apple: beyond Google? -- Generation G.
520 ## - SUMMARY, ETC.
Summary, etc. Draws on the examples of the thriving Internet company to discuss the unique challenges of the modern business world, covering such strategies as building on strengths, networking effectively, and learning from mistakes.
610 27 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Google Inc.
Authority record control number (DE-588)7527556-9
Source of heading or term gnd
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Google.
630 07 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Google.
Source of heading or term sears
630 07 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Google.
Source of heading or term fast
Authority record control number (OCoLC)fst01398583
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information technology
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Technological innovations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information technology
General subdivision Management.
Source of heading or term sears
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Technological innovations.
Source of heading or term sears
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability.
Source of heading or term sears
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management.
Source of heading or term sears
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business.
Source of heading or term fast
Authority record control number (OCoLC)fst00882438
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information technology
General subdivision Management.
Source of heading or term fast
Authority record control number (OCoLC)fst00973112
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management.
Source of heading or term fast
Authority record control number (OCoLC)fst01007141
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Technological innovations.
Source of heading or term fast
Authority record control number (OCoLC)fst01145002
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet.
Authority record control number (DE-588)4308416-3
Source of heading or term gnd
9 (RLIN) 885
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Informationsgesellschaft.
Authority record control number (DE-588)4114011-4
Source of heading or term gnd
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management.
Authority record control number (DE-588)4037278-9
Source of heading or term gnd
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
    Library of Congress Classification     NCAR Library NCAR Library Foothills Lab 08/31/2015 Amazon # 107-2344788-6949830 11.01 1 HD30.2 .J375 2009 50583020003798 07/01/2022 08/31/2015 1 08/31/2015 BOOK

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