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Stories that stick : how storytelling can captivate customers, influence audiences, and transform your business / Kindra Hall.

By: Publisher: [Nashville, TN] : HarperCollins Leadership, an imprint of HarperCollins, [2019]Description: xviii, 219 pages ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781400211937
  • 140021193X
Subject(s): DDC classification:
  • 658.4/52 23
LOC classification:
  • HF5438.25 .H344 2019
Summary: Every person has a gap in their business they want to fill, and the bridge for that gap is a good story. Professional storyteller Kindra Hall shows business leaders the four unique stories they already have at their disposal, to more effectively captivate and convert audiences. She offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and aren't telling, teaching them that the moment they take control of their stories, they take control of their businesses and their lives.
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
BOOK BOOK NCAR Library Foothills Lab HF5438.25 .H344 2019 1 Available 50583020010421
Total holds: 0

Includes bibliographical references (pages 213-218).

Every person has a gap in their business they want to fill, and the bridge for that gap is a good story. Professional storyteller Kindra Hall shows business leaders the four unique stories they already have at their disposal, to more effectively captivate and convert audiences. She offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and aren't telling, teaching them that the moment they take control of their stories, they take control of their businesses and their lives.

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